-
Communications room
- Agenda
The Corporate Reputation Forum (fRC) is a business association created in 2002 for the exchange of ideas and experiences related to the corporate reputation, from the conviction that the management of intangible assets provides added value to companies and interest groups. The corporate reputation encompasses concepts such as leadership, products and services, the working environment, Corporate Social Responsibility, emotional attractiveness, innovation, ethics and good governance and financial results.
Some of fRC's main activities are research into and diffusion of corporative reputation management models, creating publications and organising conferences. Another of the Forum's most exciting projects is the "2015: A better world for Joana" campaign, which aims to promote the eight United Nations Millennium Development Goals to improve the quality of life globally.
fRC is currently made up of 10 companies: Agbar Group, BBVA, Repsol YPF, Telefónica, abertis, Ferrovial, Gas Natural, Iberdrola, Iberia and Renfe.
abertis holds the annual presidency of the organisation in 2008.
